Welcome to Breaman Merrill Ford!

Breaman Merrill Ford is a locally owned and operated full service Ford Dealer in the Merrill area for the past 29 years. Breaman Merrill Ford got their start when Joe Breaman Sr partnered with Jerome Brickner Jr as co-owners of Brickner Merrill Ford in December, 1990.  After a decade of creating an atmosphere of "putting their customers first" and "making it easier than you think", in 2002, Joe Breaman Sr was able to become the sole owner, renaming the dealership to what it is now, Breaman Merrill Ford. Currently, Joe's four son's Joseph Jr, David, John and Nick are all employed working at the dealership. 


Although it's very hard to walk through the doors and not run into a Breaman family member, we have an extremely dedicated and experienced staff that makes our customers experience great!  Our sales manager, Tim Baumgardt, has been delivering a laid-back, but aggressively-priced style of sales for our sales team for over 10 years.  Our partner and longest tenured salesperson for over 27 years, Ed Wayda is dedicated to getting customers into the best vehicle for their lifestyle and makes it a fun and enjoyable experience.  Our Business Manager for the past decade, Todd Weinke, is like your favorite, fun uncle who can make anyone feel welcomed and like a friend.  Our Service Manager, Joe Malsack, has a wealth of experience with Ford Service and is a beam of positivity and professionalism.  Our Assistant Service Manager, David Schaupp, who has been been employed here for over 14 years, is everyone's (customers and employees) "go-to" when they need something figured out.  Our Parts Manager, Bill Meurer, with over 30 years of parts experience, is kept plenty busy by our service department and can also figure out what "thing" or "do-jobber" you described is ordered correctly.  Our Office Manager, Lisa Meurer, has been a dedicated employee at this dealership for over 30 years.  Our Office Secretary of over 13 years, Judy Bialecki, is sure to offer you advise or some friendly conversations when picking up your vehicle.  Our knowledgeable and professional service technicians have over 80 years of combined experience between the six of them. Our Master Ford Tech, Jeff Barwick, has been diagnosing and repairing vehicles, as well as teaching newcomers here for over 30 years.  Of the total 24 full-time and the few part-time employees, everyone has really bought into the "family" atmosphere.

We are recent winners of Ford's prestigious President's Award. The award is given to the top 10% of Ford dealers that show the highest level of customer service, satisfaction, and overall experience, which we truly pride ourselves in our small town of Merrill, WI as the dealership that makes everything "easier than you think." That is made possible by making everyone that comes in to buy or service their vehicle, feel like family.  


When we are not busy servicing our customer's needs, we are very active in making our community better.  In December 2018, we donated $10,800 towards our local homeless center through a test drive event we held.  Other support we offer to our community is by donating to other organizations such as: Salvation Army, Merrill Food Pantry, St. Vincent de Paul, Sisters of Holy Cross, Bell Tower Residence, St. Anthony's Spirituality Center, Youth Sports events, Big Brothers Big Sisters, Boy Scouts/Girl Scouts of America, 4-H Club, Kinship of Tomahawk and multiple parishes.

We welcome you to come visit us at Breaman Merrill Ford and see what we're all about!  Check out our vast inventory online, or take a short drive to us, located a mile south off of exit 211 in Merrill.  If by chance we do not have what you are looking for, we can surely find it for you. We look forward to meeting you and showing you first hand we can make your next vehicle purchase or service work "Easier Than You Think!" 


Contact Info

Breaman Merrill Ford

1301 North Center Avenue
Directions Merrill, WI 54452

  • Sales: (715) 536-4542
  • Service: (715) 536-3039
  • Parts: (715) 536-3039

Showroom Hours

  • Monday 8:30 AM - 6:00 PM
  • Tuesday 8:30 AM - 6:00 PM
  • Wednesday 8:30 AM - 6:00 PM
  • Thursday 8:30 AM - 6:00 PM
  • Friday 8:30 AM - 6:00 PM
  • Saturday 9:00 AM - 3:00 PM
  • Sunday Closed